Text Size

Flyers can be one or two sided, collared or black and white. If we talk about flyers a genre and a format would come to our mind, which can diverse. The name „flyer” is used in English speaking countries; this is how it sneaked into our language. In terms of content, flyers vary in different ways. It can be an advertisement, announcement or introduction of a company. It can be printed for a special event, a series of events, or it can be a programme guide. There is no standard for the shape. The format can be decided according to practical, esthetical and economic aspects. Flyers can be folded, unfolded and unbound.

Format

A4 - 210 x 297 mm portrait, A4 - 297 x 210 mm landscape, A5 - 148 x 210 mm portrait, A5 - 210 x 148 mm landscape, A6 - 105 x 148 mm portrait, A6 - 148 x 105 mm landscape, A7 - 74 x 105 mm portrait, A7 - 105 x 74 mm landscape, A8 - 52 x 74 mm portrait, A8 - 74 x 52 mm landscape, F5 - 99 x 210 mm portrait, F5 - 210 x 99 mm landscape

Page

1 side, 2 sides, 4 sides (folded)

Number of colours

1 colourcoated, 2 colourcoated, Full colour

Paper

80 g offset, 90 g offset, 90 g coated matt or gloss, 115 g coated matt or gloss, 135 g coated matt or gloss, 150 g coated matt or gloss, 170 g coated matt or gloss, 250 g coated matt or gloss, 300 g coated matt or gloss

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